This three-year-old has a £10,000 wardrobe

Baby loves Burberry! Boy, 3, becomes an influencer thanks to his £10,000 wardrobe full of designer clothes – and his mum insists he loves posing despite not being allowed to play outside while dressed up

  • Elensio Sulaj, 3, has racked up 26,000 followers for posing in designer clothes
  • Influencer has £10,000 wardrobe filled with clothes from likes of Burberry
  • Mum Enkeleda Sulaj, 25, loves dressing up her toddler, and set up the account for Elensio when he was only one but won’t let him play outside while dressed up

It’s not unusual for an influencer with tens of thousands of followers to have a wardrobe full of designer clothes worth thousands of pounds, but it is out of the ordinary for them to still be toddler.  

Three-year-old Elensio Sulaj, from Waltham Cross in Hertfordshire, has racked up 26,000 followers on social media and with it a wardrobe worth £10,000 for posing in threads from the likes of Burberry, Versace, and Gucci, Givenchy, Moschino and Ralph Lauren.

Mum Enkeleda Sulaj, 25, loves dressing up her toddler, and set up the account for Elensio when he was only one, and won’t let her little one play outside while dressed in his lavish clothes. 

Three-year-old Elensio Sulaj, from Waltham Cross in Hertfordshire, has racked up 26,000 followers on social media and with it a wardrobe worth £10,000 for posing in threads from the likes of Burberry, Versace, and Gucci, Givenchy, Moschino and Ralph Lauren


Mum Enkeleda Sulaj, 25, loves dressing up her toddler, and set up the account for Elensio when he was only one, and won’t let her little one play outside while dressed in his lavish clothes. Since then, she has taught the youngster to take selfies and snap up brand deals with clothing companies.

Since then, she has taught the youngster to take selfies and snap up brand deals with clothing companies. 

Despite thousands of followers, the mum has faced criticism on TikTok, as strangers bash her for dressing her child up in uncomfortable, expensive clothing.

But Enkeleda says Elensio ‘loves’ taking pictures for his Instagram and will choose what clothes he wants to wear.

She explained: ‘He loved me taking pictures of him so I started his Instagram account; he’s so fashionable and people love seeing pictures of him.

Despite thousands of followers, the mum has faced criticism on TikTok, as strangers bash her for dressing her child up in uncomfortable, expensive clothing. Elensio with mum Enkeleda Sulaj, 25, and dad Dreon, 32

‘We had a few videos go viral which is where a lot of his followers came from and since then it has just spiralled out of control – we can’t believe it.

‘Companies started approaching me to see whether we would be interested in doing collaborations.

‘I will always ask him whether or not he wants to take pictures and he will either say yes or no and I listen to him; I never force him to do anything.

Mum says Enkeleda says Elensio ‘loves’ taking pictures for his Instagram and will choose what clothes he wants to wear

Three-year-old Elensio models one of the looks from his £10,000 wardrobe and a toy Range Rover to complete the look 

‘I hope that in the future this can be a job for him but he can do what he wants when he grows up and I will support him no matter what but at the moment, we are focusing on this for him.

‘He loves the Instagram account and he’s really interested in fashion; he has too many clothes’.

Elensio lives at home with his parents, Dreon, 32, a business owner, who is just as supportive of the Instagram account as his wife.

Despite the expensive wardrobe, mum Enkeleda will also happily dress her son in clothes from high street stores such as Zara and H&M, she no longer shops at Primark. He is pictured in Balmain

A mini Peaky Blinder! In one look Elensio dressed like a small Tommy Shelby donning a flat cap and sleek coat

Mummy and me!  Elensio is pictured with mum Enkeleda Sulaj. The three-year-old is pictured in a Gucci T-shirt

She added: ‘My husband loves the Instagram account just as much as I do and as long as Elensio is happy, he’s happy.

‘We have had some negative comments on TikTok where people were saying I shouldn’t dress him in these clothes because he’s just a child but it’s my choice and I can do what I want.

‘I like to make him look more grown up than he actually is and as long as he’s happy, it doesn’t matter what people think.


The toddler is often spotted in Burberry, Versace, and Gucci, Givenchy, Moschino and Ralph Lauren

Nice wheels! Alongside his designer wardrobe, the toddler also has a a set of toy cars – including a Range Rover

‘We have made so many friends through the Instagram account and he’s become the best little influencer’.

Despite the expensive wardrobe, mum Enkeleda will also happily dress her son in clothes from high street stores such as Zara and H&M, she no longer shops at Primark.

She said: ‘I used to shop in Primark when he was a baby but now I prefer shopping places like H&M, Zara and TK Maxx – you can find so many designer bargains in there.

The three-year-old is pictured with a Range Rover and in a blue tracksuit and designer sliders in one Instagram look

Elensio models both slick suits and athleisure clothes. He is seen in all black and holding a rose

Elensio is seen in Converse, black trousers and a trendy metallic jacket which he wears over a hoody

‘I won’t let him play outside in the rain or mud when he’s wearing designer clothes – that’s what his other clothes are for!

‘People follow him for his style so I have to pick his outfits carefully and make sure it’s something stylish and fashionable.

‘He likes wearing designer clothes because he’s grown up with it and he loves the look of the pictures once we’ve taken them.

Monochrome match! Elensio sports an All-white look with Tommy Hilifiger trainers and a Gucci belt

Diverse: The toddler sports all sorts of looks, but his mother insists that she only takes pictures when he wants to

‘Everyone loves his clothes but I will never sell them – I’m going to keep every single piece we buy for him as they are amazing memories.

‘When he was younger, I didn’t buy him a lot of designer clothes because he grew so fast but now, I make sure they will fit for at least a year.

‘Other mums seem to love his outfits and dress their children in a similar way’.

Strike a pose! In one look Elensio wears  a Blamain jumper and jeans with Nike socks as he poses on a chair

Cool kid! Elensio models one of the looks from his £10,000 wardrobe including a puffed coat and beanie

The king! In one shot, the three-year-old wears Timberlands and black jeans with a puffed jacket emblazoned with crown prints

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